I believe systems should feel supportive — not suffocating.

Photo of Ilana, a white woman with brown curly hair. she is leaning against a wall and smiling at the camera. In the foreground is a gold chandelier, and you can see her reflection in a gold framed mirror. Her dress is pink and high necked with lace.

I’m Ilana Morris.

I specialize in designing end-to-end client experiences for mission-driven founders. With 10+ years in operations, data management, and organizational systems, she blends strategic thinking with hands-on implementation to create systems that feel intuitive, supportive, and sustainable.

As a values-aligned, queer professional and advocate for equity, she brings a human-first approach to every engagement — one that honors capacity, lived experience, and the emotional realities of entrepreneurship. Her work helps founders move from operational chaos to calm clarity, giving them the freedom to lead, rest, and grow without burning out.

It's solely because of her that I've been able to better organize, automate, and scale my business. She's quick to respond, is very solution-oriented, and great at big-picture thinking. She's an absolutely priceless member of my team, and I can't wait to grow my business further with her help!

Melissa Doman, Founder & Owner of The Workplace Mental Health Method™

This work is about more than efficiency.

Most founders don’t struggle because they lack vision, skill, or commitment.

They struggle because their businesses have outgrown the systems that once supported them — and no one ever showed them how to redesign those systems intentionally.

Instead, they’re told to:

  • add another tool

  • try a new platform

  • work harder

  • push through the overwhelm

That approach creates more fragmentation, not more clarity.

I do this work because I’ve seen what happens when systems are designed without regard for the human running them — and I know there’s a better way.

One that prioritizes clarity over complexity.
One that creates structure without rigidity.
One that supports both impact and sustainability.

The principles that guide how I work

The way I design systems is inseparable from the values I hold.

These aren’t aspirational statements.

They’re the commitments that shape every recommendation I make, every system I build, and every partnership I enter into.

Integrity

I recommend only what truly supports you.

I won’t push tools, processes, or automations just because they’re popular or impressive on paper. Every recommendation is made with your goals, capacity, and long-term sustainability in mind.

You’ll always understand why something is being suggested — and you’ll never be asked to build something that doesn’t feel aligned or realistic.

Empathy

I meet you without judgment or shame.

Many founders come to this work feeling behind, disorganized, or worried they should have figured this out already.

Empathy means I account for the emotional reality of running a business — decision fatigue, burnout, fear of making the wrong call — and design systems that feel supportive rather than punishing.

You don’t have to prove yourself here. We work from where you are.

Communication

Clear, honest communication is foundational.

Strong systems rely on clear expectations and shared understanding.

I believe in transparency — about scope, progress, decisions, and constraints — and I design systems that make communication easier for everyone involved.

If something changes, you’ll know.

If something needs to be adjusted, we’ll talk about it.

Inclusion & Equity

I honor you - and your identities - as a whole person.

I design systems with accessibility, executive function, and both working and short-term memory in mind.

As a chronically ill founder myself, I understand how energy, focus, and capacity can fluctuate. I will never judge or shame you for how your brain or body works. Instead, I design systems that adapt to you — not the other way around.

This work is about creating operational support that makes room for real life, not pretending it doesn’t exist.

Simplicity

I build systems that feel intuitive and sustainable.

Simplicity doesn’t mean doing less — it means doing what’s essential, clearly.

I avoid overbuilt tech stacks, unnecessary automation, and fragile workflows. The systems I design are meant to be understood, maintained, and trusted — not constantly fixed.

If something feels heavy or confusing, it’s a sign it needs to be simplified.

Responsibility

I treat your business, your clients, and our partnership with care.

When we work together, I take shared responsibility seriously.

That shows up in honoring agreements, handling your information with respect, and being honest when something needs to be re-scoped or reconsidered.

This work functions best as a partnership — where we both show up with accountability, clarity, and care.